Fleek is a B2C subscription management platform designed to simplify and streamline the way users handle their growing number of digital subscriptions. Available as a mobile and web app, Fleek enables users to discover, track, manage, and settle payments for all their subscriptions—ranging from OTT and music streaming to health, wellness, and rental services—in one unified dashboard. The app also allows users to split recurring payments with friends, ensuring hassle-free cost sharing and transparency.

Drawing on his product and strategy expertise from Swiggy—where he helped launch Swiggy Pop and Swiggy Super—he identified the need for a single platform that could give users complete visibility and control over their subscription ecosystem. Under his leadership, Fleek has grown from an idea discussed over a casual meeting to a venture-backed startup, raising $1 million in seed funding from Axilor, RTP Global, Titan Capital, and others. The app has completed beta testing and is now available for users to sign up and join the waitlist, with plans to expand its offerings and user base further.

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