Noa
About Us
Noa is a wellness startup focused on solving urban India’s gut health crisis. With 7 out of 10 urban Indians reporting gut issues weekly, Noa addresses this growing concern by offering plant-based nutraceuticals and functional foods that target not only gut health but also related non-communicable diseases (NCDs) such as cardiovascular problems, chronic stress, and micronutrient deficiencies.
Products are formulated from active ingredients sourced directly from Indian farms, ensuring quality and supporting local growers. The platform combines nutraceuticals with habit-building tools and trusted advisory to create sustainable health outcomes. Operating primarily as a D2C brand, Noa leverages digital channels to reach health-conscious urban consumers.
The company's mission is to make India a global leader in nutraceuticals, tapping into a $5 billion domestic market with significant global potential.
Noa
Noa is a wellness startup focused on solving urban India’s gut health crisis. With 7 out of 10 urban Indians reporting gut issues weekly, Noa addresses this growing concern by offering plant-based nutraceuticals and functional foods that target not only gut health but also related non-communicable diseases (NCDs) such as cardiovascular problems, chronic stress, and micronutrient deficiencies.
Products are formulated from active ingredients sourced directly from Indian farms, ensuring quality and supporting local growers. The platform combines nutraceuticals with habit-building tools and trusted advisory to create sustainable health outcomes. Operating primarily as a D2C brand, Noa leverages digital channels to reach health-conscious urban consumers.
The company's mission is to make India a global leader in nutraceuticals, tapping into a $5 billion domestic market with significant global potential.
